Guiding principles

The following principles guide the JUNA Project:

  • Partnership approach in working with associations and communities
  • Long-term commitment of our business and ourselves as individuals to the project
  • Ambitious but realistic goals
  • Use of clear objectives, timelines, monitoring & evaluation of progress
  • Full accuracy and transparency in communicating the project publically and to third parties
  • Flexibility in expanding, modifying, diversifying the project in line with the evolution of the business, the needs of suppliers and our overall learning process
  • Direct, authentic and sustainable link between the content of the project and our business activity